More Press Release postings:
A new engine version, new Limited Edition and fresh features enhance the Range Rover Sport for 2011
And here’s the North American version, slight differences when compared to the UK, but the misspelling of “perforrmance” is unique to us, you’ll see it highlighted below. Funny thing about the misspell, no one appears to have caught it. All the various sites posted copies of the Land Rover NA supplied text that contained the error. If you actually do a Google search for “Evoque perforrmance” and force it to use the misspell in the results, you can see everyone just posted what they got. Which is fine, I just find it funny that Land Rover still hasn’t turned on spell check, especially for the document that describes their “groundbreaking all-new Range Rover Evoque “
Update: I contacted them in October and told them about the error, they’ve since fixed it, but they never thank me for finding all their mistakes. And my standard disclaimer with this type of rant, I’m sure I’ve misspelled words on this site and made glaring mistakes but I’m not a multi-billion, multi-national company, I just have Microsoft Word.
EMBARGO: 00:01 (GMT) on 22 September 2010
THE ALL-NEW RANGE ROVER EVOQUE
THE SMALLEST, LIGHTEST, MOST FUEL EFFICIENT RANGE ROVER EVER PRODUCED
· Luxurious coupe design with a compact and more efficient footprint than other Range Rover models
· Targeting a new group of customers for the Range Rover brand
· Bold exterior is an evolution of Range Rover design language
· Strong, clean interior architecture with a contemporary and sporting feel
· Premium cabin with the high quality materials expected from a Range Rover.
· Available with full sized glass panoramic roof flooding the interior with natural light
· Use of efficient powertrain and advanced lightweight materials
· Smaller – at a 171 inches (434cm) it is 17 inches (432mm) shorter and 7 inches (178mm) lower than Range Rover Sport models
· Permanent all-wheel drive combined with turbocharged four-cylinder engine and an updated six-speed auto transmission deliver excellent perforrmance and fuel economy
· All-new 240 bhp 2.0-litre Si4 turbocharged engine combining six-cylinder refinement and performance with four-cylinder fuel economy
· All-new chassis specification delivers dynamic and agile handling across varied terrain, with optional Adaptive Dynamics featuring MagneRide™
· All-weather, all-surface capability with Land Rover Terrain Response®
· An extensive suite of Range Rover technologies including Bluetooth® audio streaming and optional Surround camera system
· To be sold in 160 countries worldwide, with deliveries from Fall 2011
I’m going to try and get the text of all the various official press releases up and on the site, some may be older, some similar but from different markets. It will be a lot of retroactive posting, but it should make it easier to find this type of original Land Rover text in one place. And I’m going to use the WordPress More tag, so I don’t clog up the main pages with these really long documents.
Here we start with the latest big press release, ladies & gentlemen, the Range Rover Evoque
EMBARGO: 00:01 (GMT) on 22 September 2010
THE ALL-NEW RANGE ROVER EVOQUE
– THE SMALLEST, LIGHTEST, MOST FUEL-EFFICIENT RANGE ROVER EVER PRODUCED
– All-new Range Rover Evoque enters final-phase testing.
– Global test programme will cover millions of miles in extreme endurance conditions.
– It’s no secret: funky ‘camouflage’ wraps designed to introduce the new Range Rover Evoque to the world.
– Over 17,000 individual tests to be completed on all components and systems.
The all-new Range Rover Evoque has entered its final phase of testing, with hundreds of prototype models dispatched around the globe for trial in the toughest climates and conditions.
Land Rover is making no secret of the operation – its design team has fitted ten prototypes with funky camouflage wraps, to introduce the new car in ten key cities worldwide.
Ordinarily prototypes are disguised for discretion, but these ten are intended to be seen. The funky camouflage imagery is actually a GPS mapping trail of ten key cities for Evoque, with each vehicle saying ‘Hello’ to its city. It signals the eagerly awaited global launch of the new Evoque.
These unmissable vehicles represent London, New York, Sao Paulo, Paris, Milan, Madrid, Berlin, Sydney, Shanghai and Moscow and will all be spotted testing around the globe. They are just a small proportion of the hundreds of pre-production cars that will be rigorously evaluated over millions of miles to ensure the new Range Rover Evoque surpasses the highest standards of quality and reliability when it goes on sale in summer 2011.
Teams of engineers will travel to 20 countries to pit the Range Rover Evoque against the most extreme conditions on earth, ranging from the Arctic to the desert, from German Autobahns to Tokyo city traffic. Alongside the engineers, Land Rover is working with 120 unique component suppliers and carrying out in excess of 17,000 individual tests to examine every separate part and system.
Like all Range Rovers, the new Evoque will have been proven against all the elements when it goes on sale next summer.
“The development stage is crucial in the year leading up to launching the car,” said Murray Dietsch, director of Land Rover programmes. “No stone is left unturned; we have a team of experienced and skilled engineers who will work to a tight schedule to ensure we have a top quality vehicle to offer our customers.”
The new Range Rover Evoque is the smallest, lightest and most fuel-efficient model the company has ever offered, and will be sold in 160 markets around the world.
Ends/…
EMBARGO: 20:30 hrs, July 1st , 2010
All-new Range Rover EVOQUE makes guest appearance at 40 year celebration of the Brand