Westminster

Range Rover Westminster is back for 10th Anniversary #rangerover

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Seems like the Westminster gets the old Autobiography look, while the actual Autobiography gets the new standard for 2012, Range Rover Exterior Design Pack.  And clearly this is a UK model, doubt we’ll see it here…

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RANGE ROVER CELEBRATES ITS 10TH ANNIVERSARY WITH NEW SPECIAL EDITIONS

· New 2012 Special Edition Range Rover models: delivering increased luxury and higher specifications as current Range Rover enters its 10th anniversary year

· TDV8 Westminster Edition: new model builds on the success of the TDV8 Vogue and Vogue SE, with added styling, comfort and entertainment features

· TDV8 Autobiography and Supercharged Autobiography: both new versions presented, as standard, with the Range Rover Exterior Design Pack – a collection of exterior styling highlights specifically designed to enhance road presence

Gaydon, Warwickshire, 6th February 2012 – The Range Rover enters its 10th anniversary year in 2012, continuing to set benchmarks in luxury, capability and performance. Going beyond the 2012 model year enhancements that were introduced in October 2011, the Range Rover line-up is being developed to include three new Special Editions; The TDV8 Westminster, TDV8 Autobiography and Supercharged Autobiography.

The new arrivals focus on further extending the luxury and high specifications that are at the core of the Range Rover brand.

In 2012 Land Rover celebrates 10 years of Range Rover in its current guise. The third generation Range Rover was introduced in 2002 to critical acclaim setting new benchmarks in levels of luxury and all-terrain capability. Over the past decade, several facelifts and model year updates have kept the Range Rover at the cutting edge of technology leading up to the latest special editions, which will provide customers with increased options and convenience.

Westminster Edition

The new Range Rover Westminster Edition joins the line-up to replace the previous TDV8 Vogue and Vogue SE models. Going further than its predecessors, it comes handsomely equipped with an extensive collection of additional features that raise both the vehicle’s prestige style and comfort levels for everyone on board.

The exterior of the Westminster Edition is distinguished by the bright ‘Noble’ finish to the front grille and side vents, ‘Titan’ silver lower splitter bar and fog lamp bezels, 20-inch, 10-spoke alloy wheels and ‘Westminster’ badging. Opening the doors reveals illuminated treadplates and a cabin finished with luxury carpets and Grand Black lacquer trim elements, plus bright-finished pedal finishers. The front seats feature both heating and cooling functions and the in car entertainment system benefits from a 19-speaker, 1,200W harman/kardon LOGIC7 surround sound system as well as Range Rover’s innovative Dual View infotainment screen.

Featuring the powerful yet refined 4.4-litre TDV8 engine with eight-speed automatic transmission, the new Westminster Edition is available in a choice of seven exterior colours, with five interior colour combinations. The standard equipment specification further includes an electric sunroof, automatic headlights and windscreen wipers, Park Distance Control with rear-view camera, memory setting for the steering wheel, driver’s seat and rear-view mirror and a heated, leather trimmed steering wheel.

TDV8 Autobiography and Supercharged Autobiography

Bold design and ultimate luxury underpin the new Range Rover TDV8 Autobiography and Supercharged Autobiography. Both benefit as standard from the Range Rover Design Pack, a collection of exterior styling features that are seamlessly integrated to compliment the car’s powerful appearance, without compromising its classic lines.

The pack introduces new front and rear bumpers, ‘Titan’ silver front grille and side vent treatments and fog lamp surrounds, integrated stainless steel exhaust finishers and side skirts. These are complemented by striking 20-inch alloy wheels in Shadow Chrome.

Inside the focus is on unparalleled luxury and comfort with the Range Rover Seat Style Pack. This comprises rear seats with recline and lumbar adjustment, heating and cooling functions and multi-adjustable aircraft-style headrests with wings for added support. The passenger “front seat away” function provides a simple control for adding extra rear legroom, while the front passenger seat itself benefits from a memory function than can store up to three different personalised settings.

Both versions gain the 19-speaker, 1,200W harman/kardon LOGIC7 surround sound system and are fitted with illuminated treadplates. Seven exterior finishes are available, together with an extensive range of interior colour and trim combination options. The TDV8 Autobiography retains its 4.4-litre engine and eight-speed automatic transmission, with the Supercharged Autobiography powered by the 5.0-litre LR-V8 petrol unit with six-speed automatic gearbox.

Sales and pricing

The new Range Rover Special Edition models go on sale in March. The TDV8 Westminster Edition is £69,995, presenting customers with significant additional feature content over and above the specification of the former Vogue and Vogue SE models.

On-the-road prices for the TDV8 Autobiography and Supercharged Autobiography are £84,295 and £86,895 respectively.

ENDS

Now this is what Autobiography means… #rangerover

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As a real customization option for the Range Rover, the Autobiography program has been something they’ve had in the UK for many years, going back at least a generation.

If you don’t already know, here’s the description of the UK Autobiography program:

An Autobiography is one of those rare opportunities in life to say precisely what you want to say.  With Range Rover Autobiography, you have the freedom to express you own distinct taste through wide choices of optional colors and materials creating a vehicle that is an individual as its owner.  The Autobiography program is available when you specify The Range Rover Supercharged, the naturally aspirated V8, or diesel as your vehicle order and can be tailored to your individual specification.  Take as many liberties as you like.  Paintwork, seats, rugs, leathers, wood finishes, facia, steering wheel or perhaps an embroidered headrest.  With Autobiography, there are no rules

So all this means is you really get to go crazy with customizing and tailor a Range Rover to your own unique ideas.  None of this is cheap and as far as I’ve been able to find there’s no real public price list for the UK program.  In the UK, it doesn’t take a completely custom design to get that Autobiography badge, key chain & sill plates – you just need to get an Autobiography paint finish, interior color change, wood package or bespoke commission.2005-Range-Rover-Autobiography-(45)

In the U.S., we’ve had special editions through the years that get certain Autobiography options with no real customization – the 2008 Westminster being one of them, along with the various anniversary editions.  It’s on these special editions we’ve been seeing more of the exterior trim painted body color, something they offer in the UK, but not here.  They usually get that two toned leather interior too, and they use one of the special wood trim options.

Starting in 2009, Autobiography became available in the US, really more of an option package.  For 2011, it’s a $21,485 package that you can only add to the Range Rover Supercharged.  It adds every option to the Supercharged model, gives you a full leather interior with more color choices(including the two tone options, but nothing like the UK), upgraded rear seats, special wheels and a few more items.  You can go with one of the special paint choices which cost between $9,500 & $14,500.  And you have three special wood trim choices, which go for $2,300.  There are packages for the Sport now too, but I’m talking about Range Rovers here.

So we are getting closer to the actual Autobiography program here in the US but still nothing like the levels of customization they offer in the UK.  In the pictures below, you can see pictures from the 2005 UK Autobiography guide, a hard cover book that really shows you what’s possible. 

My main question is, why can’t we get this here?  Are we too large of a market?  Would it be too overwhelming for the Land Rover Special Vehicles people?  Or do we just not care about customizing like this in the US and the marketing people have decided it’s not worth it?  And how much extra work goes into a US Autobiography vs. a UK model?  Does the US model get any special finishing by the Autobiography division?

I’m not looking for any of these crazy color combos, but it would be nice to have more options.

It is a great time for US Range Rover buyers, there are more options & features then ever before; hopefully it will open the door for a real Autobiography program here.

 

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2008MY Range Rover Westminster

Directly from the Rangerovers.net board:

2008MY Range Rover Westminster

Check out the post for all the info:

http://rangerovers.net/forum/viewtopic.php?t=20027